HBMHBM Rocket
HBM ROCKET VS NITROPACK

Same outcomes. Different shape.

NitroPack pioneered the cloud optimization model and they do it well. We built HBM Rocket because we wanted those outcomes without the per pageview pricing, the closed cloud, and the cap on what we can configure.

CAPABILITYNITROPACKHBM ROCKET
Continuous critical CSS
Continuous unused CSS
JS delay until interaction
Adaptive image optimization
Nightly audits
Cache warmup
Smart invalidation
Self heal on regressionpartial
Per pageview pricing
Cap on bandwidth/PV
Self hosted option
Open source agent plugin
Public report pages
Per site cost (60 sites)$15-23/mo$0.20/day

Where NitroPack wins

Mature product, large customer base, deep ecosystem integrations (Magento, OpenCart, Shopify). Their ESI integration in Cloudflare is best in class. If you operate a single ecommerce store at very high traffic, NitroPack on Pro tier is excellent.

Where NitroPack plateaus

Pricing scales with pageviews. Sixty agency client sites costs roughly fifteen to seventeen thousand a year. Your data lives in their cloud and cannot be self hosted. The optimization rules are theirs to change without notice.

Where HBM Rocket adds value

Pay per site, never per pageview. Self host the entire control plane on your own VPS or in your customer's data center. Open source agent plugin, audit it line by line. White label for agencies on the Scale tier and above.

Same speed. A tenth of the bill.

Sixty sites. Sixteen thousand on NitroPack. Under a thousand on HBM Rocket. Same outcomes.

HBM Rocket - Continuous speed optimization for WordPress